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LOVE SG is about great-looking goods with Singapore-centric designs. We draw our inspiration from all things in our backyard which give our country its distinct identity, be it intriguing laws which may seem peculiar to outsiders, or local lingo which leaves foreigners scratching their heads.
Designed locally, LOVE SG incorporates a quirky part of Singapore into each product, blending local flavour with international appeal. We know you’d also appreciate the clever details and quality of our goods which represent our approach to the conventional idea of the ubiquitous souvenir: bold, cheeky and slightly surprising.
